Wednesday, November 30, 2011

APPLEBEE'S "BREAKFAST WITH SANTA"

This was a simple Facebook advertising campaign. I made these pieces as a contractor for Expion (Social Media Advertising Company). The pieces include a Profile photo, ads, and a simple banner.


Saturday, November 12, 2011

EXPION INFOGRAPHIC: LOCAL SOCIAL

This was an interesting project. My client Expion, a social media management software company, wanted to make a piece that explained the merits of going local on social media. The whole concept, text, and some of the layout work were done by designers at Expion. I created all the assets (except for the couple in the car at the top which was from Istock) and pieces and set all the type on the piece. As you can see its highly text heavy. I worked with Expion to strip out some of the copy, but in the end they required most of it to stay. As a result the piece is a little cramped, but the format combined with the the volume of copy made this an inevitability.